Rado Ceramica

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  • 2017

  • Product
    Housewares and Objects

Commissioned By:

Rado

Designed In:

Switzerland

A minimalist watch icon has been reborn: the Rado Ceramica, known for its striking linear shape and visionary use of high-tech ceramic, has been redesigned by renowned industrial designer Konstantin Grcic. In this new design, one of Rado’s most recognizable timepieces has been revamped with modern flair and manufacturing methods.


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  • CHALLENGE
  • SOLUTION
  • Like the original upon which it is based, the new Ceramica is a high-tech ceramic timepiece for both men and women who appreciate purist, modern aesthetics. The linear bracelet silhouette of the original has evolved into a more classic watch shape, with the gently curved edges of the monobloc case taking center stage. Advances in technology, together with Grcic's vision, have given rise to this masterful combination of form and material, which finds expression in the designer's signature model. Limited to just 701 pieces, this model stands out not only because of its velvety matt finish, but also thanks to the creative use of typography on the dial.

  • As the name suggests, the Ceramica is crafted from high-tech ceramic, a material favoured among many high-end watchmakers for its exceptional properties. “Materials are definitely key,” says Grcic. "The intelligent and economical use of material forms an important part of my understanding of good design. Ceramic is one of the most high-tech materials I know. The material is lighter than stainless steel, it has a much more pleasant temperature when you wear it, and it is scratch resistant.”