Impact Innovation Commercialisation Navigator®
- Brian Ruddle - Managing Director
- Angus Crossan - General Manager: Commercialisation
Brian Ruddle - Managing Director
The Commercialisation Navigator® is a structured framework to guide the development of new products and services through the complex process of commercialisation. It is a systematic approach for entrepreneurs, innovation managers and R&D managers to bring innovations to market by prioritising key actions to focus on critical information accumulation tasks.