July Trunk Collection

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  • 2022

  • Product
    Sport and Lifestyle

Commissioned By:

July

Designed In:

Australia

The Trunk Collection is July’s foray into the luxe-premium luggage space. Designed in both carry-on and check-in sizes, the suitcases are stylish as they are functional. Paying homage to the classic trunk, the July Carry On Trunk and Checked Trunk is brought forward with the best of modern design.


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Image: Photography by Gavin Green
Image: Photography by Gavin Green
Image: Photography by Christian Moso
Image: Photography by Christian Moso
  • CHALLENGE
  • SOLUTION
  • IMPACT
  • MORE
  • The challenge was to modernise and redesign the trunk suitcases to be more functional and ergonomic, whilst adhering to airline standards of baggage allowance in terms of suitcase dimensions, weight, and luggage capacity. An added layer to the challenge was to also consider the premium materials and parts used that would make the Trunk Collection a strong contender against existing luxe luggage brands without any compromises on quality, affordability, and aesthetics.

  • In usual July fashion, we reviewed multiple iterations of the trunk-style suitcase and made note of everything that was wrong with the design and key components that other brands compromised on. From there we came up with a better approach. Introducing the July Trunk Collection. - Made from our durable aerospace-grade German polycarbonate shell in a stylish glazed or matte finish. - The carry-on features a 50/50 opening, whereas the check-in has an 80/20 split opening. - Zipperless access, with rivetless anodised aluminum frame. - Integrated one-click TSA latch locks. - Signature SilentMove™ 360 spinner double-wheels. - A spacious combined capacity of 141 litres.

  • The Trunk Collection is ergonomic and intuitive. Integrated components such as one-click TSA latch locks allow easy access to your belongings. With no compromises on security from the rivetless anodized aluminium frame. Our ethos around sustainability is to implement a repair first, replace second process. Every trunk comes with a cotton dust bag and cleaning sponge. Providing the user with the means to look after their case, reduces their lifetime luggage consumption and prolongs the longevity of the luggage. Offering the Trunk Collection at an affordable price point allows more consumers to have an opportunity to own beautiful, long-lasting luggage.

  • - An integrated y-strap compression system to assist with packing your belongings. - Nylon stain-proof and odorless hidden laundry bag. - Ejectable battery with FastCharge USB-C for Carry On, able to charge your mobile phone and or supporting devices such as laptop or tablet. - 20-height multi-stop telescopic handle with a simple push of a button. - Colour-matched wheels, handles, and components.