Citroen C4 Cactus

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  • 2016

  • Product
    Automotive and Transport

Designed By:

  • Frederic Duvernier

Commissioned By:

PSA

Designed In:

France

The Citroen Cactus is a breakthrough in automotive design with more design, more useful technology, more efficiency and a greater emphasis on what really matters to customers.

It has been designed to bring together form and function, providing a range of innovative design led solutions to practical problems.


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  • CHALLENGE
  • SOLUTION
  • IMPACT
  • MORE
  • In the hugely competitive compact SUV segment the Citroen Cactus stands apart with a unique design that is both functional and attractive.

  • This original vehicle, based on a “design to value” approach, meets a specific challenge: to bring customers more of what really matters.

  • This approach sought to reduce wasted resources (and fuel) by integrating latest generations powertrains, significantly reduce weight, increase overall efficiency and design innovative features that added to both the form and function of the vehicle.

  • The Cactus also stands apart for its wide range of innovative technologies and the widest array of personalisation options with a total 23,184 possible combinations available locally.