ASKO Style+ Laundry Series

Laundry appliances have traditionally been developed as isolated, cost-driven products, with limited consideration for long-term hygiene, durability or ease of use.User insights revealed recurring issues including material degradation, moisture retention, bacterial build up, increasing interface complexity, and vibration that disrupts shared living environments.While individual features have improved, the overall experience remains fragmented across materials, interaction and performance.The challenge was to rethink the appliance as a complete system — addressing hygiene, usability, durability and integration simultaneously, while aligning with how contemporary homes are designed and lived in.

The Style+ series resolves these challenges through a system-led approach that integrates mechanical, material and interaction design.At its core is the Steel Seal™, which removes the traditional rubber bellows to improve hygiene, durability and ease of maintenance.Steel, glass and cast iron construction, combined with a reinforced footing system and four shock absorbers, reduces vibration and operational noise.A hybrid interface combining a jog dial, touchscreen and connected application simplifies interaction, while Auto Dose and SensiSave™ optimise resource use.Designed for flush integration, the series creates a cohesive system focused on hygiene, usability, stability and longevity.

Style+ delivers meaningful impact across environmental, social, and commercial dimensions. Its long product lifespan and durable material choices reduce waste and resource consumption over time. Features such as real-time consumption feedback and Eco Meter actively guide users toward more sustainable behaviour.From a health perspective, the Steel Seal™ and disinfection programs significantly reduce bacteria and allergens, supporting improved well-being. The inclusive interface design enhances accessibility for a broader range of users. Commercially, the system strengthens ASKO’s premium positioning while offering long-term value, reliability, and performance, contributing to increased customer satisfaction and brand loyalty.

Washing Machine· Unique Steel Seal™ for superior hygiene and durability· Reduces microbiological growth by up to 95%· The ONLY washer awarded the Sensitive Choice (Asthma/Allergy) seal· Flexible detergent handling with manual dosing or AutodoseTumble Dryer· Bundle Guard ensures bundle-free drying through intelligent sensor detection· High-performance heat pump drying: 4 kg in approximately 40 minutes· Easy-to-clean lint filter· Reversible door for flexible installation· Multi-filter system for long-term durability· Log 4 Disinfection for enhanced hygieneThe Laundry Pair· Built with more metal, less plastic for improved hygiene and longevity· Advanced ANTI-ALLERGY and ULTRA-HYGIENIC programs and options· Engineered to support a 20-year life expectancy· Designed for seamless integration with cabinetry· Available in White, Titanium, and Graphite Black· Part of ASKO’s modular laundry systemUser Interface· Dual interaction: tactile jog dial and responsive touch TFT can be used interchangeably· Easy View mode with enlarged text and icons for enhanced readability· Supports 25+ languages· Customizable interface: select and organize favorite programs· User instructions, consumption guidance, and maintenance tips are built into the interfaceConnectLife App· Mirrors the appliance interface· Provides advanced monitoring of water, detergent, and energy usage· Includes step-by-step maintenance videos· Searchable digital user manual for instant support