ROB GEDDES, FDIA

EXECUTIVE DIRECTOR
AUSTRALIAN INSTITUTE FOR COMMERCIALISATION

Rob is a multi-award winning Industrial Designer and a champion of the Australian design industry. His four decades of work range from corporate innovation mentoring to branding, IP development, product design and packaging in fields such as medical products, commercial and industrial instruments, transport, consumer and architectural products and children’s products and toys.

An Accredited Designer, 2008 Smart State Designer of the Year, and Fellow of the Design Institute of Australia, he was inducted into the DIA Hall of Fame in Industrial Design in 2022.

Rob was a founding Director of PROdesign Australia, a multidisciplinary design consultancy that won numerous accolades and awards including being a Top Nominee in the Danish INDEX:07 international design awards, several Australian Good Design Awards, Powerhouse Museum Selections, a Memento Award, Queensland Design Excellence Awards, People’s Choice Awards and numerous Design Institute Gold and Silver Awards.

He has been a consistent supporter of the Australian design sector, sitting on numerous advisory panels, and has been a career-long supporter, member, councillor and an electedDirector, National Vice President and Queensland President of the Design Institute of Australia – Australia’s peak professional body for design.