Sue Lynch

PRODUCT DESIGN JUROR

Sue is an award-winning product developer and the founder of Humonics with 25 years of experience at the intersection of health, design, technology, research, and marketing. She has led end-to-end medical device development across start-ups and large global companies. Her work spans a broad range of innovations for hospital and home use, including CPAP machines, masks, ventilators, humidifiers, health wearables, smartphone and web applications, patient engagement solutions, surgical navigation systems, robotics, and surgical devices.

Throughout her career, Sue has worked across diverse roles in industrial design, user interface design, systems engineering, team leadership, marketing, and program management as a medical device human factors specialist. Her background as an ICU nurse gives her a unique, cross-disciplinary perspective. She has led the design and execution of human factors analyses, usability evaluations, validation studies, and user interface design optimisation and works with founders and teams to get impactful products to market.

Sue is passionate about simplicity, designing healthcare experiences and products that make it easier for patients to self-manage and for clinicians to deliver care. She supports founders and medical device companies in navigating medical device design, development, and regulation, shaping human-centered solutions that are viable, feasible, and desirable, truly serving the people who use them and ensuring they fit the markets they’re designed to transform.