• 2019

  • Product
    Sport and Lifestyle

Designed By:

Commissioned By:

Edwards & Co

Designed In:

New Zealand

Edwards & Co combines high-end quality with a parents understanding to design thoughtful products that meet the needs of everyday families. The Otto stroller is the most adaptable lightweight stroller in Australia – enabling parents to travel effortlessly with their child from newborns to five years old (20kg).

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  • Today most parents will travel by aircraft with their newborn baby. We wanted to design a stroller that could accommodate this need without requiring additional accessories (such as a bassinet); thus reducing user cost and baggage weight. For travelling, it must be small enough to fit into an airplane overhead locker and accommodate older/larger children - including when sleeping in full recline position. We also wanted it to be the most easy to use, stable, safe, and long lasting product on the market.

  • Otto is the first stroller launched in Australia and NZ to fold to overhead cabin luggage size and be adaptable enough to accomodate newborn to 20 kg (4-5 years old) in weight (without requiring add-on accessories). In addition, Otto is easy to use and receives consistent positive reviews from customers about it's high quality finish and durability. It's can be folded with one hand in under 3 seconds, is superbly safe and incredibly strong and durable for it's size.

  • Never before have consumers seen such an adaptable and affordable stroller that takes them from home to airport and everywhere in between. The product has enabled our business to double our sales in just a few months. For environmental sustainability, we have chosen more durable (and higher cost) materials to make Otto last longer than expected. Thicker, extensively tested fabric with superior colour fade resistance and a very high anti-pilling rating. High quality aluminium materials, glass fibre nylon parts and durable PU tyres mean less replacement parts over it's life, less problems for the consumer and a higher resale value.

  • Additional features include the generous sun canopy which is waterproof and also UPF50+ to protect a child from all kinds of conditions. The stroller features our popular foot brake which you simply push to lock and unlock - easy to use when wearing thongs or even if bare foot. It also comes in five modern colour-ways to provide options for different families.