After being introduced to Design Integration in late 2010, Centor undertook at 15mth journey to imagine a new design led future.
After 300 interviews with people from Prague to San Diego we designed a brand new strategy, described an entirely new channel to market and identified our customer Wendy.
Using tools like Business Model Canvas and the Buyers Journey, we searched for insights from our intended customer and our channel partners.
On March 2011, we deliberately embarked on a new direction with a single central purpose:
The world is beautiful. At Centor, we believe in connecting people with the world outside.