Boot Armour

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  • 2015

  • Product
    Sport and Lifestyle

Designed By:

  • Rich Harley

Commissioned By:

Rich Harley

Designed In:

Australia

Boot Armour is an elastic, water resistant sleeve designed to cover kids’ football boots, giving them the confidence to stand out on the field, while protecting their laces and enhancing their kicking ability.It has been carefully designed to fit any type of football boot and is a cross code product. AFL, NRL and A League can benefit. It’s a simple concept that allows kids to brand their boots whilst having many other positive effects on their game:
• Protects their laces, keeping them out of harms way;
• Secures their boot to the foot;
• Provides an uninterrupted kicking surface;
• Repels water with its neoprene (wetsuit) material.
• Can be customised with team logos
• Can be used as a kicking aid


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  • CHALLENGE
  • SOLUTION
  • IMPACT
  • MORE
  • • The product has been designed to lend itself to any sports where football boots are used. • It has been designed in it most basic form to catre for it's market being kids. • The product comes in a range of colours and also allows itself to be branded. • Both the form (simple streamline) and the material neoprene (wetsuit material) of the product convey the products use.

  • Protects laces, keeping them out of harms way; Secures boot to foot; Provides an uninterrupted kicking surface; Repels water with its neoprene (wetsuit) material. Can be customised with team log • It has been designed in it most basic form to cater for it's market being kids. • The product has been designed to lend itself to any sports where football boots are used. • A durable material was chosen so it can be easily pulled over boots and removed • I have developed 3 Sizes have been made to cater kids rapid growth • A custom shape was designed to fit snug over the top of the boot to cover the laces and directly under the arch of the boot where there are no cleats, studs, or blades.

  • • BA is designed to protect laces and keeping them away from causing tripping hazards and other accidents. • BA acts as compression wear on boots. It secures your boots to your foot making it harder to loose your boots when kicking (i've seen this happen) • BA's design complies with all applicable standards. It's simply a solution better, fun, new way for kids to tape your laces down and re brand your boots.

  • • BA has been created to eradicate the use of electrical tape to tape down laces to football boots. which is then torn off and left on our sporting fields. • The product can be re used and is machine washable. As it's made of neoprene (wetsuit material )it can simply be rinsed under water to clean. Similar to a wetsuit.

    • I have continued to use the manufactur that gave me the best result of the product. The tightest stitching, the quality of the neoprene, the colours the smoothest finish and the strongest hold • Both the quality of the product as well as the packaging correspond with the price point.

    • BA is great value for money considering Football boots sit at an average price of $70.00 • The design lends itself to to multiple sporting codes and provides a new platform for advertising. • I'm expecting a significant return on investment due to the many benefits boot armour has how it lends itself to a new form of marketing on many different sporting fields.

    • Although this product looks simple. The design has taken over 2 years to perfect. • There is no other product that holds all te different attributes that Boot Armour does • BA uses existing materials in an innovative and different way.