This question framed the team’s work as we designed the solution:
HOW MIGHT WE HELP HOME BUYERS STAY FOCUSED ON THE DECISIONS THAT MATTER TO THEM?
We saw that a shift is needed. The typical home buying experience is complex and emotional. Customers have to figure it out for themselves, coordinating service providers and decision points over the lifetime of their property.
Our new service, The AMP Better Property Pack, provides a great home loan but keeps customers focused on the decisions that matter most by streamlining and supporting the experience for customers through a tailored bundle of products and services. Whether you are a first time buyer or a seasoned investor, there is a pack made just for you.