Communication Design

RECOGNISING EXCELLENCE IN COMMUNICATION DESIGN

The Communication Design discipline recognises and celebrates excellence across all areas of graphic and communication design with an emphasis on good design principles that deliver a positive impact: for people, place and planet.

The Communication Design discipline includes corporate branding and identity, advertising campaign design, commercial art, graphic design, primary, secondary and tertiary packaging, POS displays, signage, wayfinding and print media.

The Communication Design Jury will be looking for projects where a holistic design approach has been carefully considered and honour projects that improve the quality of life for people and contribute to better economic, social and environmental outcomes.

Sub-categories include:

1. ADVERTISING

Includes advertising campaigns, integrated campaigns, TV commercials, social media campaigns and more.

2. BRANDING AND IDENTITY

Includes corporate identity design, branding, typography, design strategy, signage, wayfinding and more.

3. PACKAGING DESIGN

Includes food packaging, industrial packaging, consumer goods packaging, point-of-sale merchandise, health and beauty packaging and more.

4. PRINT

Includes book design, corporate publishing, poster design, merchandising, annual reports, magazine design, brochure design, direct mailing campaigns, print advertisements, catalogues, journals, currency and coin design, stamps and more.